Limetta PIM system - Product Information Management

Limetta PIM (Product Information Management) is the hub of the customer's e-commerce solution and manages and stores all product information in one place for easy export to an unlimited number of channels.

What is a PIM system

PIM stands for Product Information Management and is a powerful administrative system that can be seen as the hub of a company's e-commerce solution. It is used to store and manage all product information in one place for easy export to an unlimited number of channels, for example mobile, web or a physical store.

In a fast-changing world, it is important for companies to get their products to market as quickly as possible. Product data and offerings change rapidly and there is a lot of information to link together, often from different systems via different users. PIM creates a systematic and automated flow of information which in turn ensures the product reaches the market faster.

When is PIM needed

• Product data or product offerings change frequently.
• For sales across different channels such as mobile, web and physical stores.
• When a product needs to be brought to market quickly and a smooth workflow is of utmost importance.
• Handling different formats such as images, files, video and text.

Module-based to suit different needs

The advantages of PIM are many. Because it is module-based, you as a customer can choose the parts that suit your industry, business and needs. It is also possible to tailor workflows where each user has different roles and permissions in the system, making it easy to adapt the system to the customer's internal way of working. In the user-specific control panel there is a "To-do list" of actions for each role.

How can Limetta PIM increase sales?

For e-commerce companies today, showing a single product image with a brief description is not enough. The end customer demands more to reach a purchase decision. They want the ability to see more images, to be able to rotate and examine images, they want a detailed materials specification, videos, reviews and they want to be able to read about the product in best-in-test reviews. Every piece of missing information is a question mark, increasing the risk that the end user will instead buy the product from someone else. Limetta PIM produces the right information, plenty of information and fast information with shorter lead times, which in turn means the product can start selling sooner.